BALL-ANCE WITH HANS

HANES

Pronounced Häns. Like with the umlaut, you know?
HANS IS a guru of self-support. After spending eight weeks meditating in a hammock hanging from the side of Swiss alps, he had an epiphany for a supportive pouch that could make mens’ lives more ball-anced.
we teamed up WITH DIRECTOR PAUL BRIGANTI (of SATURDAY NIGHT LIVE) AND TONY CAVALERO (HBO'S RIGHTEOUS GEMSTONES) TO BREATHE LIFE INTO an enigma.
ball-ance with hans
Hans is a man who has seen a more supportive path, and is ready to lead other men along it.
Hans has just about done it all, but deep down he knew that down there could be more supported. 
Credits
AD: Rushil Nadkarni, CW: Jacob Pankey
CD: John Szalay, CCO: Danny Robinson 
CREATIVE TEAM: Richard Langhorne, Zachary Madrigal
Agency: The Martin Agency
Director: Paul Briganti
production: TOOL
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