Previously, We left him on a literal cliffhanger.
Turns out, he got his Hands on new pair of Hanes underwear that offers cooling under his equator. Now he’s leaving those safe confines to test new lands. Things are about to get HOT.
This time we're going to the desert.
press: ADWEEK, AD AGE, MEDIA POST
every journey is worth at least a few screenshots.
Hans is still new to social media. but he finds it cathartic to share his opinions and skills.
If you say TikTok to him, he’d be inclined to say gesundheit. but his tree-shaped personality has a lot more than meets the eye.
ACD: Rushil Nadkarni, AVI STEINBACH
GCD: GUSTAVO DORIETTO
CREATIVE TEAM: MJ CUYAN, Brig kmetzsch
Agency: The Martin Agency
Director: CHRIS WOODS